In the world of game marketing, many studios and publishers still treat paid media like a light switch; turning campaigns on and off in short bursts around key milestones like announcement trailers, pre-orders, or launch day. While this approach may…
The Importance of Wishlists and How Second Stage Can Help Game Studios Maximise Their Potential In today’s competitive gaming market, building awareness and anticipation before launch is critical to a game’s success. One of the most powerful tools available to…
Second Stage, a pioneering new marketing agency, is delighted to announce the launch of its bespoke marketing intelligence solutions designed exclusively for gaming firms and the gaming market. With a commitment to empowering publishers, developers, agencies and brands, Second Stage…