Why Advanced Attribution is a Game-Changer for Modern Game Marketing
In the world of modern game marketing, understanding the full impact of your campaigns is essential for optimizing ad spend and maximizing player acquisition. However, game studios—particularly AAA and live service game developers—face a significant challenge: tracking player behavior and…
The Power of Wishlists: Why They Matter for Game Studios and How to Maximise Them with Second Stage
The Importance of Wishlists and How Second Stage Can Help Game Studios Maximise Their Potential In today’s competitive gaming market, building awareness and anticipation before launch is critical to a game’s success. One of the most powerful tools available to…
Second Stage Unveils Innovative Marketing Analytics Platform TRACKS at Gamescom 2024
Second Stage, a pioneering marketing intelligence agency for the gaming industry, is excited to announce its newest product: Second Stage TRACKS. This groundbreaking platform will premiere at Gamescom 2024, and appointments are now open. TRACKS is a marketing intelligence platform…
SECOND STAGE unveils cutting-edge digital marketing solutions for the gaming industry
Second Stage, a pioneering new marketing agency, is delighted to announce the launch of its bespoke marketing intelligence solutions designed exclusively for gaming firms and the gaming market. With a commitment to empowering publishers, developers, agencies and brands, Second Stage…
