Our Mission, Team & Partners

About Second Stage

Our personal gaming history began with titles such as Yoshi’s Island, Wipeout and Day of the Tentacle and has continued to this day. Whether AAA must-haves like Diablo or The Witcher or celebrated indie darlings like Slay the Spire or Signalis, our shared passion for games is the core and driving force behind our agency.

Professionally, we’ve been able to accompany and support established series such as Resident Evil or Total War, worked with indie studios and games festivals and now use our combined experience to support publishers and developers of all sizes with Second Stage in the increasingly complex tasks of digital marketing and thus contribute to the success of their games.

We also work with internal marketing teams, agencies and brands to incorporate our knowledge of gaming audiences and marketing opportunities into their campaigns.

For us, our claim „Get to the Second Stage“ means that the games and our clients are always in the spotlight – but that we can use our expertise to help enlarge the stage for our projects.

We firmly believe that we are stronger together and look forward to every conversation about exciting new projects – or simply exchanging views on the latest trends in gaming and marketing. We look forward to your friend request!

Our Values

At Second Stage, we are driven by commitment, innovation, experience, and confidence. These pillars shape our approach, guiding us to deliver excellence in gaming marketing with bold, fresh ideas and a seasoned understanding of the industry.

01.

Commitment

We are committed to driving the growth of our clients' businesses and helping them achieve their goals.

02.

Innovation

We believe that gaming is an ever-evolving landscape and we bring this spirit to our contemporary data-driven marketing solutions.

03.

Experience

We have a long-standing experience in the gaming space and in media execution and BI services.

04.

Confidence

We exude trust and reliability, instilling confidence in our clients and their audiences.

Meet the Second Stage Squad

Second Stage’s management and founding team combine over 75 years‘ experience in the games and media industries, having worked on both the publisher side of the business with companies such as Capcom and Codemasters, and in major media agency networks such as Starcom and Publicis. Their journey together began at another gaming-focused agency, where they honed their expertise and forged a shared vision.

Now they are embarking on an exciting venture to shape the future of marketing intelligence for companies within the gaming vertical.

Baris
Baris
BI / Development
Christian
Christian
Operations
Egemen
Egemen
Media
Matthias
Matthias
Strategy

Our credentials

Our Partner Collective

At Second Stage, we see ourselves as a collective of our dynamic team and valued partners, bringing together diverse talents and expertise to break new ground in our mission. This synergy drives us forward as we combine passion, skill and vision to create meaningful impact.

By working with a wide range of partners in brand strategy, influencer marketing, social content, localization, creative services and web development, we form a comprehensive collective capable of covering all areas of holistic digital marketing campaigns for gaming.

The Quest Log

News, insights and thoughts about digital marketing and gaming from the Second Stage team and friends.

Second Stage Unveils Innovative Marketing Analytics Platform TRACKS at Gamescom 2024
Second Stage Unveils Innovative Marketing Analytics Platform TRACKS at Gamescom 2024

Second Stage, a pioneering marketing intelligence agency for the gaming industry, is excited to announce its newest product:...

Crafting an Effective Media Strategy for Games: The Journey from Awareness to Conversion
Crafting an Effective Media Strategy for Games: The Journey from Awareness to Conversion

In the fast-pacing gaming industry, understanding and catering to different stages of the gamer’s journey is crucial for...

Why the Gaming Industry Needs Data-Driven Marketing to Thrive in Tough Times
Why the Gaming Industry Needs Data-Driven Marketing to Thrive in Tough Times

With continued reports of layoffs and consolidation, the gaming industry has faced significant challenges in recent months. As...