Second Stage Unveils Innovative Marketing Analytics Platform TRACKS at Gamescom 2024

Second Stage, a pioneering marketing intelligence agency for the gaming industry, is excited to announce its newest product: Second Stage TRACKS. This groundbreaking platform will premiere at Gamescom 2024, and appointments are now open.  TRACKS is a marketing intelligence platform…

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Crafting an Effective Media Strategy for Games: The Journey from Awareness to Conversion

In the fast-pacing gaming industry, understanding and catering to different stages of the gamer’s journey is crucial for success. Combining data-driven insights with a strategic approach to media planning significantly enhances the effectiveness of your media campaigns. This involves tailoring…

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Why the Gaming Industry Needs Data-Driven Marketing to Thrive in Tough Times

With continued reports of layoffs and consolidation, the gaming industry has faced significant challenges in recent months. As costs continue to erode revenue, companies are finding it increasingly difficult to sustain their success. According to a recent survey by the…

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SECOND STAGE unveils cutting-edge digital marketing solutions for the gaming industry

Second Stage, a pioneering new marketing agency, is delighted to announce the launch of its bespoke marketing intelligence solutions designed exclusively for gaming firms and the gaming market. With a commitment to empowering publishers, developers, agencies and brands, Second Stage…

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