Pricing That Scales with Your Game
Whether you're launching your first indie title or running global AAA campaigns across multiple storefronts — TRACKS is built to fit. One low starter fee, transparent billing, no hidden costs.
Starter Package
One fee to get started — setup, onboarding, and your first two months of service included
Full Setup Included
A single starter fee covers the complete integration, dashboard configuration, and your first two months of platform access. No surprises.
No Commitment Beyond That
The Starter package is all you need to try TRACKS with zero long-term obligation. After your first two months, continue on pay-as-you-go terms — or walk away.
Add Games Easily
Once onboarded, adding new titles to TRACKS is fast and comes at a reduced setup fee. Scale your portfolio without starting over.
Choose How You Pay
Two pricing models, one platform. Pick the approach that fits your budgeting style — or talk to us and we'll help you decide.
TRACKS Flex
Pay-as-you-go
Your monthly cost scales directly with your tracked marketing spend per game. When campaigns ramp up, TRACKS scales with you. In the off-season, your costs drop automatically.
Why Flex
- Cost aligned to actual marketing spend
- Automatically adjusts tier as campaigns scale
- Save substantially during quieter periods
- No long-term commitment required
- Per-game billing — only pay for active titles
Best for: studios with seasonal campaigns or variable marketing budgets
TRACKS Flat
Fixed monthly rate
A fixed monthly fee per game gives you a guaranteed cost cap. Set your annual budget on day one and remove the overhead of variable invoicing entirely.
Why Flat
- Predictable cost — no billing surprises
- Set annual budgets on day one
- Guaranteed spend cap per game
- Pause and resume to align with marketing cycles
- Ideal for publishers managing multiple titles
Best for: publishers who need budget certainty across their portfolio
From Indie to AAA
TRACKS is purpose-built for PC and console — the only marketing intelligence platform designed from the ground up for the way games are actually marketed and sold. Whether you're tracking a single Steam launch or running multi-platform campaigns across dozens of titles, pricing adapts to where you are today.
Indie Studios
Low starter fee, usage-based billing that stays small when your spend is small. Get the same attribution quality as the big studios without the big price tag.
Mid-Size Publishers
Choose Flex to scale with campaign bursts, or Flat for budget predictability. Add titles easily as your catalogue grows.
AAA Publishers
Enterprise-grade infrastructure, multi-title portfolio management, and dedicated support. Custom terms available for large-scale deployments.
Everything Included. Every Plan.
No feature gates, no premium tiers, no add-on fees. Every TRACKS customer gets the full platform and hands-on managed service.
Full-funnel attribution
Across all PC and console storefronts
65+ integrations
Ad networks, influencers, direct buys, owned media
Player lifecycle analytics
Retention, reactivation, DAU/MAU, churn
Brand health tracking
Social, video, news, and web mentions
Fully managed service
Hands-on support from our team — not just a dashboard
Privacy-first infrastructure
Deployed in your own cloud, GDPR compliant
Common Questions
How quickly can we get started?
Fast. The Starter package covers full setup and onboarding. Most teams are up and running within days, not weeks — with minimal developer involvement on your side.
Can we switch between Flex and Flat?
Yes. We'll help you find the right model for your situation, and you can adjust as your needs evolve. Talk to us about what works best for your portfolio.
What if we have multiple games?
Adding additional titles is straightforward and comes at a reduced setup fee. Each game is billed independently, so you only pay for what's active.
Is there a long-term contract?
TRACKS Flex has no long-term commitment — you can scale up and down as campaigns run. TRACKS Flat requires a minimum term in exchange for the predictable rate.
What's included in the managed service?
Everything. Campaign setup, dashboard configuration, ongoing optimisation support, and direct access to our team. We work as an extension of yours.
Let's find the right fit.
Tell us about your game and marketing goals — we'll put together a plan that works for your budget and your team.