Marketing intelligence for gaming

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For Publishers

We support your growth with our cutting-edge Business Intelligence and media solutions offering, driving ROI for your games on all platforms globally.

For Indies

While you can focus on developing your game, we're here to back you with the right go-to-market strategy and data-driven digital campaigns.

For Agencies

We are not competitors, we are enablers. We provide insights and access to highly targeted gaming audiences through our services and advertising platform.

Get to the
second stage

At SECOND STAGE, we empower gaming publishers, indie devs and marketing agencies by offering cutting-edge digital marketing solutions.

Driven by our passion for games and our expertise in data-driven advertising, we have a deep understanding of the essence of gaming brands and how to connect them with their particular target audiences.

We use marketing intelligence to unlock your potential through tailored strategies that target granular segments of the gaming audience, delivered through both managed and self-service campaigns.

Marketing Suite benefits

  • Improve your digital marketing investment with actionable insights through our comprehensive BI offering.

  • You stay focused on what matters most to you. From planning to setup to execution to reporting, we support you where and when you need us.

  • Our bespoke go-to-market strategies identify the right approach for your game, from announcement to launch and beyond.

  • We play along - providing fast and responsive help with ideating, brainstorming or project management when you need it most.

Get in touch
Contact us to learn more about the granularity of the marketing suite and other tailored benefits and perks.

Gateway Benefits

  • GATEWAY enables you to reach gamers and Gen Z across the web with a single platform.

  • With GATEWAY, you can seamlessly reach micro-targeted gamer audiences with our advanced DSP ad technology that harnesses the power of advanced machine learning (ML).

  • With GATEWAY, you can manage everything from marketing analytics to channel and audience selection to budget optimisation, all in one place.

  • GATEWAY gives you access to the latest insights, best performing ad formats and global gaming audiences.

Get in touch
Contact us to find out more about GATEWAY and become one of the first partners to benefit from its capabilities.

Our Experience

Quest Log

Insights and thoughts about marketing and gaming from the Second Stage team and friends.

Second Stage Unveils Innovative Marketing Analytics Platform TRACKS at Gamescom 2024
Second Stage Unveils Innovative Marketing Analytics Platform TRACKS at Gamescom 2024

Second Stage, a pioneering marketing intelligence agency for the gaming industry, is excited to announce its newest product:...

Crafting an Effective Media Strategy for Games: The Journey from Awareness to Conversion
Crafting an Effective Media Strategy for Games: The Journey from Awareness to Conversion

In the fast-pacing gaming industry, understanding and catering to different stages of the gamer’s journey is crucial for...

Why the Gaming Industry Needs Data-Driven Marketing to Thrive in Tough Times
Why the Gaming Industry Needs Data-Driven Marketing to Thrive in Tough Times

With continued reports of layoffs and consolidation, the gaming industry has faced significant challenges in recent months. As...

Get In Touch

Drop us a line to talk about
your next project

Get in Touch

We are always open to discuss potential projects and gaming in general. Please reach out!

Our Locations

Headquartered in Berlin, Germany, our team works remotely from Germany, Turkey and Estonia.

Contact

hello@secondstage.io

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