Steam Wishlist
A feature on Steam that allows users to save games they are interested in and receive notifications about their release or discounts.
More under “S”
Strategy
The overall plan or approach used to achieve marketing objectives, including the selection of audiences, channels, targeting, and creative elements.
ReadStorefront
The digital marketplace where a game or application is sold, such as Steam, PSN, Microsoft Store or eShop.
ReadSteamworks Metrics
Metrics provided by Steamworks, the set of tools and services used by developers to manage their games on Steam.
ReadSee these metrics in action
TRACKS brings attribution, ROAS, and player analytics together in one platform — built for games.