We’re thrilled to announce our collaboration with MyACG Studio and the agency Not A Shark for today’s Steam Early Access launch of Cinderia, the fast-paced, atmospheric rogue-lite action game.
Born from the embers of a fallen world, Cinderia invites players into a haunting narrative where they must harness the very corruption that destroyed civilization to survive. With four unique heroes and over 180 skills to master, the game offers a deep, rhythmic combat experience that MyACG Studio is now ready to scale with the help of data-driven insights.
Precision Attribution for a Dark Fairytale World
In a competitive Steam market, understanding the journey from a trailer view to a game purchase is vital. By integrating TRACKS, MyACG Studio gains full-funnel visibility into their marketing performance. Our platform allows the team to move beyond surface-level data and dive into the metrics that truly matter for a successful launch—including real-time tracking of Cost-Per-Install (CPI) and player acquisition trends.
This level of precision ensures that every marketing decision is backed by data, allowing the developers to focus on what they do best: iterating on gameplay and expanding the world of Cinderia based on community feedback.
A Partnership Driven by Growth
This launch is the result of a close strategic partnership with Not A Shark. Known for their “Fractional Value, Full Impact” model, the team at Not A Shark has been instrumental in crafting the Go-To-Market strategy for Cinderia.
By combining Not A Shark’s veteran industry expertise with the analytical power of the TRACKS platform, we are providing a holistic solution that optimizes every dollar spent. Together, we are ensuring that Cinderia doesn’t just launch, but grows sustainably throughout its Early Access journey.
Join the Embers
Cinderia is available now on Steam. As the game evolves through Early Access with new bosses, characters, and potentially multiplayer modes, TRACKS will be there to provide the continuous measurement needed to fuel its success.
Check out Cinderia on Steam: Store Page Link